About us
First and foremost, Sparrow is ​a small business just like yours. We understand the challenges that small businesses face competing against larger corporations and it's our goal to help you succeed.
We are certified QuickBooks Online Pro-Advisors making us the experts you want reviewing your books. We also have payroll and tax partnerships allowing us to provide a complete financial service offering for your business!
Allison Ayapantecatl - Founder
Hi! I'm Allison, a Catholic wife and mother of three. I'll be the first to admit that I'm a bit of a math geek at heart, and I've always had a passion for data and financial planning. I spent the first decade of my career climbing the corporate ladder, helping to achieve success for a large company, and now I'm here to help you. After our third child was born, I decided that the corporate life was no longer for me, so I launched Sparrow with the hopes of owning the benefits of my own success and helping other small businesses to achieve their potential as the underdogs of the world.
